As human endeavor, curiosity and engineering advances in the sub-surface, the need for quality insight into the shallow ground is greater than ever before. The Geophysical Institute of Israel applies state of the art technology to help its clients and partners get the most out of onshore non-invasive sub-surface geophysics. Underground engineering projects such as mining, construction, transportation, underground military uses, hydrological facilities and other utilities all require knowledge of the rock structure and physical properties such as electrical conductivity. In addition as geophysical technology has increased its effective resolution and accuracy, the the use of geophysics in agriculture and archaeology has been able to provide farmers, agronomists, archaeologists with new actionable insights.